![]() They coined the term conceptual metaphor to describe the mapping between the target concept (e.g., politics) and the source concept (e.g., mechanism), and linguistic metaphor to describe the resulting metaphorical expressions. Other examples of common metaphorical mappings include: time is money (e.g., “That flat tire cost me an hour”) ideas are physical objects (e.g., “I can not grasp his way of thinking”) violence is fire (e.g., “violence flares amid curfew”) emotions are vehicles (e.g., “ she was transported with pleasure”) feelings are liquids (e.g., “ all of this stirred an unfathomable excitement in her”) life is a journey (e.g., “He arrived at the end of his life with very little emotional baggage”). ![]()
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